I write at thiiirdly for two reasons. 1) I want to pursue health and 2) help others pursue health.
I don’t know others motives—but those are mine. To me it’s foolproof. Even if no one else reads, I still get healthier.
But I’ve noticed something about some other writers—especially some pretty popular ones.
They stopped being accountable.
I’ve sort of hinted at this because I have trouble being this bold—but I have a bone to pick with health writers who have built a readership promising to lead them to better health—but stay hidden behind product reviews, recipes, guest posts, recycled posts, fads, and forced perspective camera shots.
They don’t post progress (weigh-in, measurements, vitals, race times or otherwise)
They talk about how much weight they dropped a few years ago.
They’re making money of ads and sponsorships pretending to be something they aren’t. They get the mental payoff writing about health, and the assurance that they’re popular—but they’re not backing it up.
I respect Shawn @344 Pounds for owning up to this. He has a book out, some sponsorship, what is likely a sizeable readership, and he’s been an example for me. But he stopped weighing in a couple months ago and put on 30lbs.
He could have kept hiding, but he didn’t. It could have cost him readers, but for me, I just became a bigger fan. It takes a lot of genitalia to admit that—and his readers should know firsthand how difficult this journey is—and how it is never finished.
I wish more people would do that. You can either lose readers now by being honest or lose them in the end when they realized that you’re not who you’re leading everyone to believe.
So if we lead a readership–let’s be responsible in doing so. It’s time to come clean. Ask for help—and help those asking for it.
If we lie to readers we are just marketers, airbrushing the reality to get hits + comments. Reject that—it doesn’t help you or them.
Instead of calling out the liars, go read this: